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July 30, 2019
Packaging Option Tips for Online Businesses
About 64 percent of consumers place customer experience above price before making a purchasing decision. For online business, customer experience takes in the packaging of goods shipped. Your packaging selections allow you to establish brand awareness as well as create a bond with your clients. The packaging is not solely about delivering items in one piece, rather, it another marketing opening to keep clients coming back to your business. You can use branded packaging to ensure that the client always has your business in mind. Decent packaging increases client loyalty by 40 percent. Using the right packaging will assist you in creating a pleasurable unboxing experience. However, to make use of these customer experience breaks, it requires you to identify how you can package your supplies and what to include. Here are a few tips you can utilize to make your packaging exceptional and establish customer loyalty.
The packaging experience begins with the ideal packaging materials. You require the correct size of boxes or mailers and filer material that safeguards goods while decreasing clutter. Moreover, ensure that you have the ideal item to secure the packaging. You can go for packing tape to secure boxes or padded mailers to safeguard goods. This establishes a professional impression to your shipping while safeguarding the goods.
Additionally, bring in some creativity into your packaging can also help you increase the unboxing experience. However, this will need you to get the appropriate packaging size for choices. It is advisable to go for different box sizes. A different measurement box could secure items better while having exceptional shipping. Moreover, you can try other options beside typical boxes more so for the unusually sized or smaller pieces.
Avoid reusing boxes and mailers to transport goods to customers. New packaging is more presentable than reused choices when it reaches the customer. Doing that saves you from using numerous labels as well, hence cutting down on clutter. The need for new packaging is that it brings a good impression to customers as well as make your clients feel valued. Likewise, new packaging offers better protection to your shipped goods. With that in mind, pre-existing dents or wears on your boxes and mailers will not be a concern.
Make sure you use slips prudently where you include packing slips with every consignment. Doing this increases the trust of your brand by customer as they can check that all the items they have bought have reached them. Using these packing slips astutely means assigning them strategically. You do not want the slips on top of the acquisitions, however, you want accessible. Incorporating your brand to the slips is another opening to improve brand awareness.